The blog is a ubiquitous word used in the world of internet. What is the blog definition and history? There are several upcoming blogs with many valuable inputs. Yes, it’s time to understand the basics and origin of the blog. First, understand what a blog is all about and definition.
According to the dictionary definition, the blog is information about a particular topic updated on the website regularly by a person or a group.
Wikipedia defines a blog as a diary that has a collection of details about a particular subject published on the web daily. Usually, the latest blog appears on the top and also was managed on the website by the single author until 2009. The concept of multi-author blog became famous in 2010.
Essential Elements of a Blog
- Blog – The blog is somehow the same as that of a Website and known as WEBLOG. The blog is an abbreviation of the weblog, which means a website application in the form of writings (or posts ) on a website page.
- Blogger – Blogger is a person who maintains it, and it is a journal published on the web. In simple words, a blog is a diary which will have several posts that help readers to gain knowledge about a specific issue or a topic.
- Blog Post – The blog post will provide information to the reader in the form of contents, videos, images, etc. Usually, writer must use simple language. Moreover, use of small paragraphs, subheadings, and bullet points will make the audience clear about the topic. Moreover, it is also different from the website as they has updates frequently.
- Blog Platforms – A platform where you can write and publish your writing.
Quick Overview of Origin of Blog and Its Development History:
Since then for the last ten years every day there is a development in the Blog, and the concept keeps growing.
Purpose of a Blog
Because of the popularity of blogs that can be used by everyone, in India, there is such a thing as National Blogger Day. National Blogger Day was first coined by the Minister of Communication and Information on October 27, 2007, at the Blogger Party opening that year. After four years later, in 2011, Pesta Blogger turned into an On-Off India (OnOffID) event. Until now, this event is still celebrated by Bloggers in India.
Personal Purpose Blogs
The goal is to share information, and hence the contents will focus based on the interest of the writer. Also, it makes the them visible and provides publicity. It can even help individual find a job and a network that offers tips to personal grooming.
Business Purpose Blogs
Blogs are promotional medium to market any business. So, every company has started posting on its website giving more education about their services and products. These are promotional contents that will not directly market the service, but indirectly. Its appearance on the business website will address various factors relevant to the business. Optimized information in a site will land visitors in these pages through keyword search. In that way, the company website will get more visibility, and hence they can expand their business.
Also Read: Blogger Outreach And Best Practices
Types of Blogs
Initially, the blogs were used for personal purposes, such as telling experiences, traveling, hobby writing, and part of it. But now blogs have many types.
Some Popular Blog Types are:
- Travel Blogs,
- Politics Blogs,
- Community Blogs,
- Lifestyle Blogs,
- Beauty Blogs,
- Fashion Blogs,
- Literature Blogs,
- Food Blogs,
- Automotive Blogs,
- Technology Blogs,
- Make Money Online Blogs,
- Health Blogs,
- Fitness Blogs,
- and many more.
Blogs are also loved by all ages. Blogs not only take part in personal needs but have become a business field by many bloggers (the term for blog users). Many business owners have made this platform to promote their brand. Blogs that were once managed by one individual are now used together to reach the goal of an audience of visitors.
Also Read: Is Blogging Dead?
Basics Requirement For Starting a Blog
You have known about the blog, its origin, and importance. Now, you must also understand the details about the essential things required to start it.
Firstly you need the right materials to post on. There are several contents available online. You need to still survive with your content, and hence it must be unique, original, and informative. You can pick even a simple topic but remember your writing must be catchy to make readers look at it. It must be free from grammar mistakes and must be simple and powerful.
Writing content alone will not suffice. One must know the best way to optimize the content. It must to write in a way to appear on top in the search engine. You must learn the right SEO techniques to make your content searchable online. Also, informative content must have optimization, and only then it will become visible to the audience.
Writing the best blog with all required information and optimizing does not ensure it will be popular. To reach the audience, choose the right web host and make sure that it runs smoothly. Pay for extra features and ensure professionalism in it. Check for self-hosted WordPress blog, and it will give you some insights on the blog.
Recent trending blogs do not only have contents, but have images, video, and audio. To reach people, you must also learn the art of writing engaging materials with multimedia effects. Apart from looking for royalty free images, you can take your photos with a smart phone and make your pictures look unique.
After writing a blog and publishing, you must spread a word to the world through social networking forum. That will bring in a lot of traffic to it.
However, inviting traffic is one part and making people stay longer is another critical part. So, it can happen only when you write valuable information in your content. Write appropriate materials on your it and engage with the readers.
There are several blogging platforms available. But, well known two platforms are, namely Blogspot and WordPress. These two blogging platforms have their advantages that make these two services popular.
After the arrival of WordPress, the blog became very popular. Moreover, it was accessible for people to start with WordPress.
Blogspot or Blogger was launched in 1999, previously owned by Pyra Labs before it was finally acquired by Google in 2003. And, Blogspot is hosted by Google under the ( .blogspot.com) subdomain.
The blog famous for its iconic orange color is used quite a lot because of its free, simple, and easy to use service, especially for beginners.
This platform is also the right choice for bloggers who do not want to pay for hosting and still do not know how long it will take to blogging.
While WordPress is an open-source application ( open source ) is used as an engine blog ( blog search engine ). WordPress is built with programming languages and databases. And, WordPress itself was created in 2003 by Matt Mullenweg and Mike Little.
WordPress has a couple of versions, namely WordPress.com and WordPress.org. It also has free, and some paid for complete features.
The majority who use WordPress are people who have businesses, companies, or professional bloggers.
Finally, reading this article is not enough, you must explore more about a blog by creating one on your own. Start a blog and follow the tips given above to make it a professional one.